The publication „Research Methodology in the Culture and Media Sector” is a collection of articles devoted to research practices in the field of cultural and media management. The individual works show and discuss research procedures, as well as methods, techniques and tools that are used in the exploration of cultural and media markets and the activities of organizations in these sectors. The book is not a comprehensive account of the research methodology in the culture and media sector, but presents various approaches in this area, which result from the research interests and specialization of the authors of the articles.